Ads pricing
Advertising management plans.
A monthly fee for running your ads. You pay your ad budget yourself, from your own account, straight to Google, Meta or TikTok. You see every franc.
Starter
One platform, set up and run for you. A first test of paid ads.
Approx. $167
Plus your ad budget, paid to the platform
- One platform: Google Ads or Meta Ads
- Campaign setup, targeting and conversion tracking
- 3 new ad creatives a month
- Monthly report: spend, leads and cost per lead
- Email support, answered within 48 hours
- Minimum ad budget: 100,000 FCFA a month
Growth
Google and Meta run together and checked every week.
Approx. $367
Plus your ad budget, paid to the platforms
- Two platforms: Google Ads and Meta Ads
- Everything in Starter, on both platforms
- 3 new ad creatives per platform a month, in English or French
- Weekly adjustments and A/B tests
- Click-to-WhatsApp ads, so enquiries land in your WhatsApp
- WhatsApp support, answered within 24 hours on working days
- Minimum ad budget: 200,000 FCFA a month
Full Funnel
Ads on three platforms plus local SEO, so customers still find you when an ad stops.
Approx. $633
Plus your ad budget, paid to the platforms
- Three platforms: Google, Meta and TikTok Ads
- Everything in Growth, on all three platforms
- Local SEO plan included: Google Business Profile, map pack and a monthly ranking report
- Monthly strategy call with the person running your ads
- Minimum ad budget: 300,000 FCFA a month
Prices are fixed and the same for every client. Your ad budget goes directly from your account to Google, Meta or TikTok. We never hold it and never add a margin to it. Every plan starts with a three-month minimum, agreed in writing before we begin, because the first month of any campaign is spent learning which ads work.
Setup
Setup is included when you commit to three months.
Without that commitment, setup is 75,000 FCFA per platform, paid once. If a plan ends before month three, the setup fee becomes due.
Other ways to work with us
Single campaign
Up to four weeks. We set up and run one campaign, with no commitment. The price is the setup plus one month of the plan.
- Starter: 175,000 FCFA
- Growth: 370,000 FCFA
Full Funnel is not available as a single campaign, because its SEO needs the three months.
Setup and handover
We build the account, the tracking and the first campaign, then show you how to run it yourself.
- 75,000 FCFA per platform, paid once
- No minimum ad budget
Questions
Before you choose.
No. The fee is for running the ads. Your ad budget is separate, and you pay it yourself from your own account, straight to Google, Meta or TikTok. We never hold it and we never add a margin to it, so you can see every franc that was spent.
Below about 100,000 FCFA a month on a platform, a campaign rarely gathers enough data to tell which ads are working, and you would be paying us more to manage the ads than you spend on them. If your budget is smaller than that, Setup and handover is the better buy: we build it properly once and you run it.
Because the first month of any campaign is spent learning which ads, audiences and search terms bring enquiries. Judging a campaign after four weeks usually means stopping it just as it starts to work. The three months are agreed in writing before we begin.
Nothing, when you commit to three months. Without that commitment it is 75,000 FCFA per platform, paid once. If a three-month plan ends early, the setup fee becomes due, and that is written into the agreement.
Yes. A single campaign runs for up to four weeks with no commitment. It costs the setup plus one month of the plan: 175,000 FCFA on Starter, or 370,000 FCFA on Growth.
Tell us what you need and we quote the extra designs before we make them. Three per platform a month is enough to keep testing new ideas on most accounts.
You do. It is opened in your name, billed to your payment method, and you keep full access. If you already have an account, we work inside it. If we stop working together, the account, its history and its audiences stay with you.
No, and nobody honestly can. We do not control what your competitors bid or how a platform changes its rules. What we do promise is the report, every month: what you spent, how many leads came in, and what each lead cost.
Also worth seeing
Local SEO is 75,000 FCFA a month.
Not sure which plan fits? Start with the free audit, or send us the goal and we will tell you what it actually takes.